BlinkBid - for creating/tracking invoices, estimates, production costs and licensing/usage
Self-Employed (by Intuit) - for tracking personal vs business expenses, deductions, and taxes
Venmo: Prob the most popular app for sending/receiving money. Typically there are no fees if you’re connected to a bank account or a debit card.
Square Cash - Best app for sending / receiving money but not as popular as other options (yet). Same deal as with Venmo, but you can also instantaneously cash out your money to your bank account for like a 1% fee.
PayPal - My least favorite but still essential. No fee if you receive money from a client through the Friends and Family option but that’s technically against their rules I think.
Google Sheets - A free app like Excel. I use it to track my personal budget (credit card and utility bills I need to pay, savings, income from jobs, etc.)
Photoshop Fix, PS Express, Lightroom - For advanced editing in your phone. I’m not a fan at all of editing on a phone but it’s nice to have as a backup for emergency situations.
VSCO - I like their filters for personal photos and I also have a private/secret feed of images I post to my personal VSCO (photos of friends, food, flowers, cool architecture, and other VSCO-y things). Also great for color grading videos if you pay for VSCO X’s subscription.
Facetune 2 - Probably the best mobile app for retouching skin on the go.
Phlearn - One of the most helpful YouTube channels, especially for retouching tutorials.
Capture One Pro - The de facto standard for raw image capture and processing in the world of fashion photography. The best tethered client — essential for shooting in a studio situation on commercial jobs. Works off of “sessions” — I set up a new session for every shoot that has Capture, Selects, Output, and Trash self-contained within one neat folder.
Adobe Lightroom - I don’t use this program much anymore except to revisit the 6 sets of VSCO filters I bought a while back and spur some ideas about color grading and treatments, but it’s a great into to raw and batch processing/developing when you’re getting started and has a much shorter learning curve than Capture One. Great for cataloging and organizing images, similar to Adobe Bridge, except you can actually process/edit/color grade images. It’s iffy in tethered situations, I don’t recommend it. Also if you’re a diehard / longtime Lightroom fan, I encourage you to bring up a completely unprocessed raw photo in both Capture One and Lightroom and compare them side by side. You’ll see why I switched and why 99% of pro fashion photographers use C1.
Adobe Photoshop - Still the gold standard for deep editing/retouching.
GIMP - When I was super broke and couldn’t afford Photoshop, GIMP was what I used for several years. It’s free and can do 90% of what Photoshop does, which is more than enough for most photographers.
DarkTable - Haven’t used this myself but it’s to Adobe Lightroom what GIMP is to Photoshop. A free, more-than-capable program to catalog and edit images.
Affinity Photo - I bought this on a whim off the Mac Store after seeing some good comments about it on Reddit, when I was transitioning from GIMP to Photoshop. I really liked it, it’s a unique/weird workflow. A lot cheaper than Photoshop (I think I paid a one time fee of $35).
GifShare - Turn GIFs into playable video files — good if you have GIFs you want to post to Instagram. I’ve posted some stereoscopic 35mm film GIFs using this app before.
VHS Cam - For recording video in a cool old school 1980s vibe.
Lens Distortions - For adding sun / flares / other cool light effects to your images
Filmic Pro - Best app for creating video. Shoot in 24fps, 120fps, 4k, 1080p, in LOG, manual focus, split tone, whatever you can think of you can make happen on your phone. Unreal app.
Spark Camera - For creating quick snippets of video to compile into one long-form video. Really great for quick montages of video.
Final Cut Pro X - I like it better than Adobe Premiere, sorry to all the pro videographers out there
Shake by LegalShield- for model releases and general / simple contracts
Planoly - For organizing, planning, uploading, hashtagging, and scheduling Instagram posts.
Adobe Bridge - For organizing, tagging, and searching through saved inspo images (I have around 10k)
Pinterest - For creating collections of images that inspire to make mood boards with later
Todoist - The best planner app ever. A daily/weekly/monthly/whenever to do list that syncs with your calendar app of choice. Works with natural language and shortcuts really well, e.g., writing “Edit Sara Sampaio x Victoria’s Secret shoot 4/20 10am #work p2” would put it in your calendar on April 29th as a 2nd Priority task in the “Work” category (I’ve set up categories for Work, Personal, Errands, Shopping, Things to Read, Models to Shoot With, Brands to Hit Up, etc.)
IINA - For watching virtually any type of media file despite it’s file type or codec.
QuickTime - Not many people know this but you can screen record your iPhone if it’s connected to your computer and you have QuickTime open.
VueScan - Best app I’ve ever used for scanning film negatives / polaroids / prints.
Unfold - For creating dynamic/beautiful Instagram Stories in a variety of layouts
Google Photos - Great for uploading/storing personal photos and videos. You can search photos in interesting ways. Typing “green” for example would bring up a bunch of photos whose primary color is green. Typing “beach” brings up pictures you’ve taken showing a beach. “Los Angeles” would bring up geotagged LA pics. You can also make cute slideshows/collages.
Google Drive - For uploading files of any type to the cloud and having them accessible anywhere. A lot like Dropbox if you’re familiar with that, but I think Google Drive is a million times better because it’s perfectly integrated with Gmail and a ton of other apps, and the interface is a lot nicer.
Dropbox - Great for sharing big batches of unedited proofs/photos and having models/clients comment on the ones they want to edit. I also use it to send smaller batches of edited photos, usually compressed into a tidy .zip file so that clients aren’t dragging web browser previews/thumbnails to their desktop instead of downloading the actual high res files.
WeTransfer - For uploading super high res or big batches of photos up to 2GB per transfer. I use this to send full resolution edited TIFFs and JPEGs.
WhatsApp - for staying in touch with foreign clients/models
Google Voice - free phone number for texting, calling, and voicemail for free. also super cheap international calls.
Breather - in NYC, quick indoor casual office spaces throughout the city for meeting/regrouping at super cheap prices. Also nice to shoot in sometimes.
AirBnB - Better alternative to hotels when traveling and sometimes a lot cheaper. I usually rent the entire home rather than just a room if I want to shoot there.
One Night - Book super dope hotels at last-minute prices. I regularly stay at the Standard High Line (usually costs around $250ish) for $150 or less. Great for a quick staycation or shoot location.
CityMapper - Best app I’ve used for navigating metros in major cities
1Password - I honestly only know my Master Password now. I never have to remember another password ever again. 1Password generates super secure passwords and stores them in a vault for you. There’s an iPhone and Chrome app and a web version to access as well. Most of my passwords are 25+ characters long in a mix of upper/lower case letters, numbers, and symbols.
1 Second Every Day - You take 1 second of video every day. After a month or two of doing this you start to see your life play out in a way that’s really interesting. Think of it as a small video diary.
Day One - A journal app. You can have separate journals (I have a Personal and Photography Ideas journal). Password and Touch ID protected at all times. Really well designed, you can insert images, locations/maps, hashtags to search through later on, etc.
Spotify Premium - Essential for building / sharing amazing playlists to shoot and edit to.